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The Impact of Filters on Branding: Leveraging Filters for Businesses

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In today’s fast-paced digital landscape, branding is everything for businesses striving to make a lasting impression. With the rise of social media platforms like Snapchat and Instagram, there’s a powerful and creative tool at the disposal of businesses – filters. Filters aren’t just for enhancing selfies; they can play a significant role in shaping your brand’s identity...

Incorporating Filters for a Picture-Perfect Wedding

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Your wedding day is a once-in-a-lifetime event that deserves to be captured in all its beauty and glory. In the digital age, sharing these precious moments with friends and family has become a cherished tradition. What if there was a way to add an extra layer of charm and personalization to your wedding photos? Enter Snapchat filters, Instagram filters, and custom wedding filters – the modern-day...

The Ultimate Guide to Choosing the Perfect Filter for Your Event

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In the age of social media, capturing and sharing life’s special moments has become an integral part of how we celebrate. Whether it’s a wedding, a birthday, or a casual get-together, there’s one thing that can make your event photos stand out even more – the perfect filter. Filters have the incredible power to transform your photos, adding an extra layer of charm that resonates...

All NEW summer themed Snapchat Filters

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Making a splash this summer by having a pool party with your squad? Make sure you have all the essentials in place. Arrangements to be made for a Summer Party Food and cutlery Drinks and glasses Decor and seating Music Barbeque Pool Toys (if you are having a pool party) Party activities and photos While we’re sure you will plan well for all the above items, there is one where we can lend...

Snapchat Geofilter Metrics 101

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We’ve already talked about how important the design of your Snapchat Geofilter is for the success of your Geofilter campaign. But something that’s equally important is knowing how well your campaign performed so that you can make improvements and achieve your desired results the next time around. Therefore, whenever you purchase a Geofilter, we provide you with 3 important metrics: Swipes Uses...

Get the most out of your Snapchat Geofilter campaign

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To get the most out of your campaigns there are three important factors that you should focus on. The holy trinity of Snapchat filters, as they call it, are – Design, Timing and Promotion. Let me break them down for you one by one. Design: This is the most important aspect of your Snapchat Geofilter campaign. Why? Because people who use Snapchat are Millenials and to appeal to them your...

Why Snapchat marketing trumps Facebook and Instagram

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When it comes to Marketing Effectiveness and Return On Investment (ROI), very few options come close to Snapchat filters. It’s no surprise then that advertisers – both big and small are focusing the marketing efforts on Snapchat. Read on to find out why! Effectiveness: Consider the case of Sponsored Ads on Social Media. It is estimated that the average social media user is exposed to over...

The 6 Types of Snapchat Ads You Should Know About

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By Anne Felicitas, web content editor at AdvertiseMint, a Facebook advertising agency Because Snapchat advertising is currently not as popular as Facebook and Google advertising, data, guides, how-tos, and other information about Snapchat ads are scarce. With this lack of information comes the lack of knowledge—you likely know so little about Snapchat ads. Two types of Snapchat ads exist:...

How to use Snapchat for promoting your next event?

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Snapchat fits the bill perfectly in this day and age, where being privy to what’s happening makes the user feel that much more special. You could even say Snapchat is a cut above the others at that. This is attributed to the medium of content the platform uses – personal, unique, and snackable. In that moment, only YOU have taken that picture of the food you’re eating, the concert you’re...

Snapchat now has audience-based targeting for filters

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Why do we create content? Why do we go through this whole turmoil of what kind of content works for your brand and what doesn’t? Finally, for whom are we even doing this? You get three guesses. Yes, for the audience. We wouldn’t be able to exist without them! And Snapchat knows that too well. They decided to create something in the advertisers’ favour. Snapchat introduced Audience Filters using...

Why Snapchat could be the best social media platform for you!

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The world is constantly moving in high speed and everyone’s working with quick communication. Quick, not perfect. Snapchat was built on this quick factor which is refreshing in the face of all that perfection in the social media world. When there are 173 million daily active users, there has to be some magic there, isn’t it? Here a few reasons why Snapchat could be the right social media...

Build brand awareness with these 2 Snapchat marketing tactics

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Where the Millennials at? Snapchat! So, where should you be? SNAPCHAT. With 300 million users, Snapchat has become too prominent to ignore. More than 55% of Snapchat users follow a brand. Snapchat has a highly engaged audience that stems from the short and temporary nature of its content. It doesn’t require a perfect angle, lighting, or all those other perfect parameters of a picture. That makes...

Snapchat for Businesses : 3 Awesome Ways to Engage Your Audience on Snapchat

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When you write a blog or make a post, you can’t really tell when the readers will read it. You can’t tell if they read it yesterday or will read it tomorrow or a week from now. The beauty of now is lost. One of the main reasons Snapchat has surpassed Twitter in daily users is because of it’s ability to bring out the beauty of now. Snapchat is not just a tool that a bunch of kids use to send...

Looking For A Birthday Surprise? Get A Snapchat Geofilter.

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While getting her hair done, Kylie Jenner found a birthday snapchat filter of herself. She went on to claim that it wasn’t the $200K car, but a filter of her own, that she admired the most.  You can do it too! You can now surprise best friends on their birthdays with their very own custom Snapchat filter starting at just $4.99. For a detailed description on how to make a custom Snapchat...

How To Get A Geofilter For Your Business?

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100 Million active users each day, 3 Billion snaps daily, Snapchat is one of the fastest growing social networks. With this being said, Snapchat is becoming a vital part of global marketing strategies. Companies all over the world are investing in advertising on Snapchat. Let’s first understand how Snapchat can benefit your business. 60% of the Snapchat users create new filters every day...

Ten Snapchat Geofilters Ideas For Your Wedding

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  We take pictures to remind yourselves how perfect a moment was. Wedding are one of those days, where you wanna capture every moment. But wouldn’t it be cool to have a custom Geofilter outlaying your perfect wedding selfies with family and friends? Creating your own Geofilter is actually quite simple, we do most of the work for you. You just have to pick a template and customize your...

How To Make A Snapchat Geofilter

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Your very own Snapchat filter! How cool would that be? Snapchat Geofilters are location-based overlays for your Snapchat pictures that let people know where and what you’re doing. Snapchat now allows users from USA, Canada, UAE, Saudi, Australia, UK, and Brazil to create their own Geofilter designs for personal agendas like birthdays, weddings, baby showers, etc. How to make a Snapchat...

We’re Now SwipeStudio!

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We would like to take this opportunity to announce that we have changed our product name from Snapstudio to SwipeStudio. SwipeStudio is an intuitive tool that helps non-designers create stunning Snapchat Geofilters. Be it for a personal agenda or a business activity, we have a Geofilter design template for every occasion. The new brand identity more accurately portrays the product and its future...